Page 49 - 10x GOOD Magazine
P. 49

Partners for a Purpose   to secure white-collar jobs and grow in their careers.
 Magic Bus India Foundation believes that
 collaboration is key to achieving sustainable   Magic Bus India Foundation was selected as one
 development goals. The non-profit works closely   of the first NGOs and implementation partners in
 with local communities and leverage partnerships   India’s first Skill Impact Bond (SIB) launched by the
 with government agencies, foundation and
 institutions and corporates, to scale up and                  National Skill Development Corporation (NSDC)
 deliver its programmes effectively. Through these             in 2022. The project has a target enrolment of
 collaborations, the NGO can also identify emerging            80% women and addresses a few key challenges
 trends and opportunities in industries and adapt              which India faces today. This includes skilling the
 its programmes to meet the changing needs of                  huge population of youth, connecting them with
 the workforce. Magic Bus India Foundation has                 sustainable jobs and improving the participation rate
 forged several strategic partnerships to deliver its          of women in the labour force which stands below
 Livelihood Programme.                                         20% nationally.


 The NGO’s partnership with Prince’s Trust                     CSR plays a key role in accelerating the scale of
 International sees fruition in the Get Into                   development programmes. The NGO’s corporate
 programme, which adopts a sector-specific                     partners include industry giants such as J.P. Morgan,
 employability skilling approach. The non-profit               Accenture, Microsoft and many more.
 develops the curriculum as per the needs of an
 employer partner in order to close the skill gap they         A Diverse Outreach
 are experiencing.                                             According to the UN Population Statistics, India
                                                               is projected to witness an increase of 183 million
 Through a strategic partnership with Michael Susan            people in its working age group by 2050. Moreover,
 Dell Foundation (MSDF), the NGO conducts the                  India is anticipated to contribute 22% of the global
 FutureX programme to impart life and employability            workforce over the next three decades. Magic Bus
 skills to youth. It has a blended-skilling programme          India Foundation is now working to skill and place
 approach, through which the non-profit conducts in-           over 100,000 youth annually. This is how the non-
 person and virtual sessions by leveraging technology          profit aims to shift the narrative for India’s youth
 and adopting a collaborative, peer-learning approach.         and work towards achieving global Sustainable
                                                               Development Goals such as No Poverty and Decent
 Magic Bus India NGO also conducts digital skilling            Work and Economic Growth.
 programmes in Accounting ERP and Cloud Skilling in
 partnership with Tally and AWS. This enables youth


 48                                                                                                         49
   44   45   46   47   48   49   50   51   52   53   54